Founder, Sofiri and Digital and International Marketing Strategist
4:10 PM Disrupting the International Student Recruitment Industry: Discussing New Trends, Advances in Tech and How they Can Boost Conversion and Engagement
George is a technologist and a seasoned International Student Recruitment and Marketing Leader having worked for universities, agents and as consultant in four continents. Using his international experience on various ends of the spectrum he has created a online platform that ‘uber-izes’ international student recruitment. In this session he will discuss some of the gaps that exist in the industry and how technology can drive higher conversion and engagement.
- Unlocking the value of social media, instant messaging and localised platforms to engage with prospective students
- Creating connections between education provider staff, counsellors and enrolled international students to boost conversion